Case study

    Nestlé: Africa corporate identity and the local portfolio

    Nestlé (Africa / South Africa) · Africa / South Africa, with Australia credentials prepared

    From our nest to yours

    The corporate identity in the Stratcom credentials is described as Nestlé Africa brought alive by moving from our nest to yours, with colours representing Ubuntu pride.

    The GLBA/Stratcom local portfolio is in the files. Separate credentials were prepared for Nestlé Australia. A Nestlé benchmarking project is also in the Stratcom files.

    The credentials include a testimonial from Therese Kallie, Director Consumer Communication and Marketing Excellence. The quote itself is not reprinted here.