Gail Macleod is the founder and president of Macleodglba Brisbane Australia, retired president and founder of Stratcom Branding GLBA [established in 1994, Johannesburg, South Africa], Strategic Director of bstrat GLBA [established in 2019, Johannesburg, South Africa – 100% BBBEE] and co-founder and board member of the GLBA [Global Local Branding Alliance], established in 2013.
GLBA comprises eight multi-award-winning strategic brand and packaging agencies in New York, Berlin, Sao Paulo, *Moscow, Istanbul, Shanghai, Johannesburg and Brisbane.
Key ingredients include: bridging the divide between management, marketing, RnD, shopper, legislation, distribution and procurement, to truly delight the Strategic Value Customer [SVC]; and to Know Your Customer Deeply [KYCD] in business to business [B2B] and business to consumer [B2C] through research, collaboration, innovation sprints, current scenario discovery, intellectual property management, networking, career mentorship and training.
Gail adjudicates, collaborates, and consults on innovation including packaging and the commercialisation thereof.
UJ_University of Johannesburg [National Diploma in Graphic Design]
WITS University of the Witwatersrand [Graduate School of Business Administration SMME]
UCT_University of Cape Town [Get Smarter certificate – Digital Marketing]
UCT_University of Cape Town [Get Smarter certificate – Business Analytics]
UCT_University of Cape Town [Get Smarter certificate – Accounting Technology & Bookkeeping]